Each July, the fashion world descends on Berlin for the B&B tradeshow. Along with thousands of brands, every media outlet hits the show to give the world a few sneak peaks of what's to come in Spring 2011.. Now just to be clear, I'm not a big believer in leaking future designs/product as I kinda feel it's like knowing what you're getting for christmas before you actually open your presents.
That being said, they are a few sneak leaks worth noting and in particular, the new partnership between WeSC & SUPER sunglasses.. Here's deal: These two brands have teamed up to create slick little collection that will be offered to accounts for Spring 2011. To help kick off the partnership and give a few of you a chance to be beat the curve, a limited run of 500 pairs (with inter-changable lenses ) has been created for released this summer at select WeSC dealers..More updates coming soon but for now, Here's a look.. Veeeery Chaud a mort!! (Hot to death)

jesseb